Apr 05, 2017 04:49 AM EDT
Google Inc may have released two of the most celebrated smartphones in its arsenal's history in 2016 but these are apparently not enough to propel its name in this industry. This comes after a report that the Alphabet network is still struggling to even align themselves in terms of sales to its rivals Samsung Electronics and Apple Inc with all their Samsung Galaxy and iPhone glory.
Investment banking firm Evercore revealed that an estimated 552,00 Google Pixel and Google Pixel XL smartphones were sold in 2016. In addition, the company managed to sell 500,000 Google Home units. And while its smartphone's sale is staggering, it pales in comparison to Samsung's and Apple's respectively.
Wall Street Journal reported that Apple Inc generated 78 million iPhones just in last year between September and December. On the other hand, Apple's fiercest rival Samsung managed to get a sale of some 2.5 million of its infamous Samsung Galaxy Note 7. Given the fiasco it endured, this generated number of sales is still considered a win for the South Korean firm.
Meanwhile, Google's market share is still behind a percentage coming from a global scale. The same publication revealed that the company's most pressing issue when it comes to selling its Pixel iteration is that only Verizon is selling these devices. Hence, the rather limited output of its sales. Google is scheduled to release the successor of Google Pixel and Google Pixel XL this year and it still remains to be felt whether the company will still employ the same strategy.
Google Pixel and Google Pixel XL were both highly anticipated in 2016. Alongside Samsung Galaxy S7 and Samsung Galaxy S7 Edge, these iterations are still dubbed as two of best smartphones in the industry to date. The branding also marked Google's departure from its Nexus devices.
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