Nov 25, 2013 01:17 PM EST
Roku has partnered with Disney and ESPN to stream live. The company will offer streaming live programing and on-demand content with customer’s who have affiliated cable service providers to qualify. The WatchESPN Android app will be able to stream live ESPN video. Users can also access Disney programming via the Watch Disney Channel. Other apps that will be available this month include Watch Disney XD apps and Watch Disney Junior.
Android users will be able to stream live best of both worlds from both Disney and ESPN. Roku’s premium brands have over 1000+ streaming platform channels. Happy streaming. Shows such as Disney’s Gravity Falls, Phineas, Ferb and ESPN’s SportCenter and Monday Night Football will be available. ESPN, ESPN2, ESPNU, ESPN3, ESPN Deportes and ESPNEWS will be available before the holidays. More channels will be available later this month for Disney.
The popular WatchESPN app by ESPN is has several new Android features. The latest version for WatchESPN just got better for Android users. For the first time, Monday Night Football comes to tablet users. This feature also includes on-demand clips and news highlights. WatchESPN app is running on Android version 2.3 and higher.
Roku’s competitors are Apple TV and Google TV in the premium content category. Apple TV initially launched the same deal earlier this year to offer ESPN and Disney programming. Apple being at the forefront, has remained innovative within the sector yet also remains a traditional hardware company. Apple had reached its lowest level due to growth worries earlier this year since late 2011. Apple still was resilient as it is the world’s largest company by market capitalisation. In the first two years nearly a million units have been sold in the US, and there are now over 1000 channels available in the Roku Channel Store. The company has been aggressive in its recent partnership deals.
Broadband Internet connections in U.S. homes and business totaled about 96 million as 2013 began, plus over 180 million wireless subscribers with access to smartphones and tablets reports Plunkett Research. The company also reports that Comcast (the cable TV provider) alone had more than 19 million high speed Internet customers as of the beginning of 2013. Advertising on the Internet grew to $37.31 billion in the U.S. in 2012, according to eMarketer, up 16.6%. This segment is a $90 billion business worldwide, according to Plunkett Research estimates.
WatchESPN is available on Roku streaming players. The digital segment for video via the internet is one of the most significant channels within home entertainment in the US. According to The US Video Rental Industry Outlook to 2017, The US video rental industry has experienced various fluctuations over the last few years. The competition in the market is highly competitive. Today’s consumers are also demanding of all different types of media consumption. Over the years, the contribution of digital video rental market has inclined as compared to physical rentals due to advancement in the technology and shift in the preferences of the customers moving towards digital rentals.
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