Jan 28, 2014 11:15 AM EST
Merck’s latest new Manual Go-To Android app offers a solution for users delivering the most up to date critical medical advice on seeking immediate medical attention for symptoms. The Merck Manual Go-To Home Guide for Symptoms is similar to the actual Merck book version. Each entry clearly and comprehensively describes a symptom, along with its potential causes, and provides essential guidance on next steps. The app is available for $4.99.
Robert S. Porter, MD, Editor-in-Chief created The Merck Manual series of books, long trusted by healthcare professionals and consumers alike. The manual version offers information from anything such as headaches, sore throats to nosebleeds. The Merck Manual Home Symptoms, Go-To Guide is a mobile app derived from the world’s most widely used medical reference. The mobile version delivers expert guidance on how to respond to specific medical symptoms. Users simply search for one or more of their symptoms and they will quickly find recommendations for how to proceed without complicated medical jargon.
Features of The Merck Manual Go-To Home Guide for Symptoms include:
Easy-to-understand descriptions of 100+ common medical symptoms
Clear recommendations for when to see a professional doctor
Warning signs for symptoms with high levels of concern
Helpful figures, tables, and charts for enhanced learning
Causes, Evaluation, and Treatment information in each topic
Entries with Prevention and Aging-Related recommendations
Summary of key points for each symptom
Appendix describing the most common medical tests
Universal Index Search help find terms across all indexes
“Favorites” for bookmarking important entries
Over the last decade, pharmaceutical companies have been aggregating years of R&D data into medical databases, initiating overhauls of its R&D and selling, general and administrative (SG&A) segments for Pharma. A company willing to build their capabilities, and open to a new view of value will likely achieve better outcomes.
Merck & Co. also is involved in partnerships and collaborates with providers leveraging technologies such as big data to gain valuable insights. At Merck & Co. Inc, staff areas in the sciences are members of the drug discovery and development organization. Organizations that capitalize on data stand apart from traditional data analysis environments moving analytics away from the IT function and into core business, operational and production..
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